Consumer-based new product development for the food industry

This is the first book that describes and explains food development from the point of view of the consumer rather than from the top down approach.

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Bibliographic Details
Other Authors Porretta, Sebastiano, Moskowitz, Howard, Gere, Attila
Format Electronic eBook
LanguageEnglish
Published Cambridge : Royal Society of Chemistrty, 2021.
Subjects
Food industry and trade.
New products.
Consumer behavior.
elektronické knihy
electronic books
Online AccessFull text
ISBN9781839163333
183916333X
9781839163340
1839163348
1839161396
9781839161391
Physical Description1 online resource

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Summary:This is the first book that describes and explains food development from the point of view of the consumer rather than from the top down approach.
ISBN:9781839163333
183916333X
9781839163340
1839163348
1839161396
9781839161391
Access:Plný text je dostupný pouze z IP adres počítačů Univerzity Tomáše Bati ve Zlíně nebo vzdáleným přístupem pro zaměstnance a studenty
Physical Description:1 online resource

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