Comprehensive strategic management : a guide for students, insight for managers

A breakthrough approach to strategic management is presented in this book. Traditionally, strategic management texts have offered a largely conceptual presentation of the subject followed by a separate and dominant section containing many different types of case studies. This book breaks from that b...

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Bibliographic Details
Main Author: Bolland, Eric J., (Author)
Format: eBook
Language: English
Published: Bingley : Emerald Publishing Limited, 2017.
Subjects:
Strategic planning.
Business & Economics > Accounting > Managerial.
Business strategy.
elektronické knihy
electronic books
ISBN: 9781787142244 (e-book)
9781787430280 (ePUB)
Physical Description: 1 online resource (279) pages

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Table of contents

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100 1 |a Bolland, Eric J.,  |e author. 
245 1 0 |a Comprehensive strategic management :  |b a guide for students, insight for managers /  |c by Eric J. Bolland. 
264 1 |a Bingley :  |b Emerald Publishing Limited,  |c 2017. 
264 4 |c ©2017 
300 |a 1 online resource (279) pages 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
500 |a Includes index. 
520 |a A breakthrough approach to strategic management is presented in this book. Traditionally, strategic management texts have offered a largely conceptual presentation of the subject followed by a separate and dominant section containing many different types of case studies. This book breaks from that by having fewer case studies but they are attached to the chapters in which relevant material is presented. This reinforces the subject for student and manager alike. Additionally, important concepts from the academic treatment of strategic management and the practice of it in organizations are integrated by using findings and drawing implications from the leading strategic management journals and the writings from top business publications. Consequently, all readers will become familiar with the practical tools of strategy management, how to use these tools and solve real world strategy issues. This book also sorts through the myriad of strategy research and theory to highlight the intellectual pillars which support the subject. 
588 0 |a Print version record 
650 0 |a Strategic planning. 
650 7 |a Business & Economics  |x Accounting  |x Managerial.  |2 bisacsh 
650 7 |a Business strategy.  |2 bicssc 
655 7 |a elektronické knihy  |7 fd186907  |2 czenas 
655 9 |a electronic books  |2 eczenas 
776 |z 9781787142251 
856 4 0 |u https://proxy.k.utb.cz/login?url=https://doi.org/10.1108/9781787142244  |y Full text 

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