Retail futures : the good, the bad and the ugly of the digital transformation

The book includes new theory, original empirical evidence, and applied case studies synthesizing advances in innovation and technology for the retail sector. Chapters identify the challenges retailers face in response to new practices, suggesting how the sector can respond to technological developme...

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Bibliographic Details
Other Authors: Pantano, Eleonora, (Editor)
Format: eBook
Language: English
Published: Bingley, U.K. : Emerald Publishing Limited, 2020.
Subjects:
ISBN: 9781838676650
9781838676636
Physical Description: 1 online resource (276 pages)

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Summary: The book includes new theory, original empirical evidence, and applied case studies synthesizing advances in innovation and technology for the retail sector. Chapters identify the challenges retailers face in response to new practices, suggesting how the sector can respond to technological developments, ethical considerations and privacy issues.
Item Description: Includes index.
Bibliography: Includes bibliographical references.
ISBN: 9781838676650
9781838676636