Augmenting retail reality. part b, blockchain, AR, VR, and AI /
In the ever-evolving realm of retail commerce, the confluence of groundbreaking technologies is not merely a trend but a transformative force reshaping the industry's very foundations. 'Augmenting Retail Reality, Part B: Blockchain, AR, VR, and AI' delves into this dynamic landscape,...
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| Other Authors | , , , |
|---|---|
| Format | Electronic eBook |
| Language | English |
| Published |
Bingley, U.K. :
Emerald Publishing Limited,
[2024]
|
| Subjects | |
| Online Access | Full text |
| ISBN | 9781836087106 |
| DOI | 10.1108/9781836087083 |
| Physical Description | 1 online resource (208 pages) |
Cover
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| 020 | |a 9781836087106 |q (e-book) | ||
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| 080 | |a 62 | ||
| 082 | 0 | 4 | |a 004.019 |2 23 |
| 245 | 0 | 0 | |a Augmenting retail reality. |n part b, |p blockchain, AR, VR, and AI / |c edited by Balraj Verma, Amit Mittal, Murali Raman, Birud Sindhav. |
| 264 | 1 | |a Bingley, U.K. : |b Emerald Publishing Limited, |c [2024] | |
| 264 | 4 | |c ©2025 | |
| 300 | |a 1 online resource (208 pages) | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 500 | |a Includes index. | ||
| 504 | |a Includes bibliographical references. | ||
| 505 | 0 | |a Chapter 1. Revolutionizing Customer Experience: Integrating Blockchain with AR and VR in Retail / Kaushikkumar Patel -- Chapter 2. -- Chapter 2 Revolutionizing Customers Shopping Experience via Augmented-Virtual Reality in Retail Business: Whirling Dreams Towards Transforming Retail Industry Reality / Bhupinder Singh, Christian Kaunert, Komal Vig, and Ritu Gautam -- Chapter 3. Revolutionizing Marketing Management: Navigating the Era of New Age Technologies / Namrata Prakash, Monu Bhardwaj, and Priya Jindal -- Chapter 4. Revolutionizing Retail: Exploring the Synergy of Cashless, Contactless, and Autonomous Shopping in the Digital Age / Mandeep Kaur, Lavisha Luthra, Rajit Verma, Kamaljeet Kaur, Priyanka Salgotra, and Nasser Khalufi -- Chapter 5. Securing the Metaverse: Exploring the Role of Artificial Intelligence in Mitigating Emerging Threats in Manufacturing and Service Industries / Arjun J Nair, Sridhar Manohar, and Rishi Chaudhry -- Chapter 6. Unveiling the Power of Omni-Channel Retail Strategies / Vinoth S and Nidhi Srivastava -- Chapter 7. Analyzing the Effectiveness of AI-Powered Chatbot's: A Smart PLS Approach for Evaluating User Engagement and Satisfaction / N. Suma Reddy, Varun Nayyar, and Pooja Khanna -- Chapter 8. Artificial Neural Networks (ANN) for Stock Price Prediction: A Financial Machine Learning Analysis / Sulaiman Abdullah Saif Alnasser Mohammed -- Chapter 9. Augmented Retail Reality: Transforming User Experience, Interactivity, and Attitudes in the Shopping Landscape / Lingam Naveen, Rabi N. Subudhi, Dhananjay Beura, and Shilpi Sarna -- Chapter 10. Cryptocurrencies and Blockchain Technology Augmentation Identification in Decentralized Finance / Syed Mohd Khalid and Babli Dhiman. | |
| 506 | |a Plný text je dostupný pouze z IP adres počítačů Univerzity Tomáše Bati ve Zlíně nebo vzdáleným přístupem pro zaměstnance a studenty | ||
| 520 | |a In the ever-evolving realm of retail commerce, the confluence of groundbreaking technologies is not merely a trend but a transformative force reshaping the industry's very foundations. 'Augmenting Retail Reality, Part B: Blockchain, AR, VR, and AI' delves into this dynamic landscape, offering an insightful exploration of how cutting-edge innovations are revolutionizing the retail experience. This book is designed to serve as a comprehensive guide for retailers, researchers, students, and technology enthusiasts, illuminating the path toward a future where technology and retail seamlessly intersect. As the retail sector undergoes rapid metamorphosis, driven by technological advancements, there is a critical need for a resource that comprehensively dissects the symbiotic relationship between technology and commerce. This book addresses that need by providing an in-depth analysis of technologies such as the Internet of Things (IoT), blockchain, Artificial Intelligence (AI), robotics, Augmented Reality (AR), and Virtual Reality (VR). Each chapter meticulously examines how these innovations are not only enhancing customer experiences but also driving operational efficiencies and unlocking new business opportunities. | ||
| 588 | 0 | |a Print version record. | |
| 650 | 0 | |a Chain stores. | |
| 650 | 0 | |a Internet of things |x Economic aspects. | |
| 650 | 0 | |a Augmented reality |x Economic aspects. | |
| 650 | 7 | |a Computers |x Electronic Commerce. |2 bisacsh | |
| 650 | 7 | |a Online marketing, Social media marketing. |2 thema | |
| 650 | 7 | |a E-commerce: business aspects. |2 thema | |
| 655 | 7 | |a elektronické knihy |7 fd186907 |2 czenas | |
| 655 | 9 | |a electronic books |2 eczenas | |
| 700 | 1 | |a Verma, Balraj, |e editor. | |
| 700 | 1 | |a Mittal, Amit, |e editor. | |
| 700 | 1 | |a Raman, Murali, |e editor. | |
| 700 | 1 | |a Sindhav, Birud, |e editor. | |
| 776 | 0 | 8 | |i Print version: |z 9781836087090 |
| 776 | 0 | 8 | |i PDF version: |z 9781836087083 |
| 856 | 4 | 0 | |u https://proxy.k.utb.cz/login?url=https://doi.org/10.1108/9781836087083 |