Customer service essentials : lessons for Africa and beyond
"Customer Service Essentials: Lessons for Africa and Beyond is written with the understanding that successful organizations build a base of loyal customers who provide repeat business and positively influence potential customers. Building positive relationships with loyal customers requires car...
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| Main Authors | , , , , , |
|---|---|
| Format | Electronic eBook |
| Language | English |
| Published |
Bingley, U.K :
Emerald Publishing Limited : Information Age Publishing,
2019.
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| Subjects | |
| Online Access | Full text |
| ISBN | 9781806606450 |
| DOI | 10.1108/978-1-64113-687-7 |
| Physical Description | 1 online resource (xi, 247 pages) |
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| Summary: | "Customer Service Essentials: Lessons for Africa and Beyond is written with the understanding that successful organizations build a base of loyal customers who provide repeat business and positively influence potential customers. Building positive relationships with loyal customers requires careful planning of the service experience and paying due attention to service delivery at all customer touch points. This is the key focus of this book"-- |
|---|---|
| Bibliography: | Includes bibliographical references (pages 227-235) and indexes. |
| ISBN: | 9781806606450 |
| Access: | Plný text je dostupný pouze z IP adres počítačů Univerzity Tomáše Bati ve Zlíně nebo vzdáleným přístupem pro zaměstnance a studenty |
| DOI: | 10.1108/978-1-64113-687-7 |
| Physical Description: | 1 online resource (xi, 247 pages) |