Organizing marketing and sales : mastering contemporary B2B challenges
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Other Authors: | , , |
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Format: | eBook |
Language: | English |
Published: |
Bingley, U.K. :
Emerald Publishing Limited,
2018.
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Subjects: | |
ISBN: | 9781787549685 (e-book) 9781787549708 (ePUB) |
Physical Description: | 1 online resource (xiv, 348 pages) |
LEADER | 01471nam a2200409Ii 4500 | ||
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001 | em-9781787549685 | ||
003 | UtOrBLW | ||
005 | 20180515082405.0 | ||
006 | m o d | ||
007 | cr un||||||||| | ||
008 | 180515s2018 enk ob 001 0 eng d | ||
020 | |a 9781787549685 (e-book) | ||
020 | . | . | |a 9781787549708 (ePUB) |
040 | |a UtOrBLW |b eng |e rda |c UtOrBLW | ||
080 | |a 339.1 | ||
245 | 0 | 0 | |a Organizing marketing and sales : |b mastering contemporary B2B challenges / |c edited by Per Andersson, Bj�orn Axelsson and Christopher Rosenqvist. |
264 | 1 | |a Bingley, U.K. : |b Emerald Publishing Limited, |c 2018. | |
264 | 4 | |c �2018 | |
300 | |a 1 online resource (xiv, 348 pages) | ||
336 | |a text |b txt |2 rdacontent | ||
337 | |a computer |b c |2 rdamedia | ||
338 | |a online resource |b cr |2 rdacarrier | ||
500 | |a Includes index. | ||
504 | |a Includes bibliographical references. | ||
588 | 0 | |a Print version record | |
650 | 0 | |a Marketing. | |
650 | 0 | |a Sales. | |
650 | 7 | |a Business & Economics |x Marketing |x General. |2 bisacsh | |
650 | 7 | |a Sales & marketing. |2 bicssc | |
655 | 7 | |a elektronické knihy |7 fd186907 |2 czenas | |
655 | 9 | |a electronic books |2 eczenas | |
700 | 1 | |a Andersson, Per, |d 1957- |e editor. | |
700 | 1 | |a Axelsson, Bj�orn, |d 1948- |e editor. | |
700 | 1 | |a Rosenqvist, Christopher, |e editor. | |
776 | |z 9781787549692 | ||
776 | . | . | |z 9781787549715 |
856 | 4 | 0 | |u https://proxy.k.utb.cz/login?url=https://doi.org/10.1108/9781787549685 |y Full text |