Online growth options for retailers : three essays on domestic and international growth strategies with online retailing

• Main Author: Schu, Matthias (Author)
• Other Authors: Morschett, Dirk
• Format: Electronic eBook
• Language: English
• Published: Wiesbaden : Springer Gabler, [2017]; ©2017
• Series: Springer Gabler research.; Gabler research. Retailing and international marketing.
• Subjects: maloobchod; internetový marketing; retail trade; Internet marketing; elektronické knihy; studie; eseje; electronic books; studies; essays
• ISBN: 9783658182151; 9783658182144
• Physical Description: 1 online resource