Co-creation and learning : concepts and cases

This book introduces readers to co-creation -- a complex, value-based, context-driven and collaborative effort to develop new paradigms, products and services to satisfy human wants. Co-creation is built not only around the perceptions of challenges, cause-and-effect relationships and constraints, b...

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Bibliographic Details
Main Author: Akhilesh, K. B., (Author)
Format: eBook
Language: English
Published: New Delhi : Springer, 2017.
Series: SpringerBriefs in business,
Subjects:
New products.
New business enterprises.
Technological innovations > Management.
elektronické knihy
electronic books
ISBN: 9788132236795
9788132236771
Physical Description: 1 online resource (xiv, 97 pages) : illustrations

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Table of contents

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100 1 |a Akhilesh, K. B.,  |e author. 
245 1 0 |a Co-creation and learning :  |b concepts and cases /  |c by K.B. Akhilesh. 
264 1 |a New Delhi :  |b Springer,  |c 2017. 
300 |a 1 online resource (xiv, 97 pages) :  |b illustrations 
336 |a text  |b txt  |2 rdacontent 
337 |a počítač  |b c  |2 rdamedia 
338 |a online zdroj  |b cr  |2 rdacarrier 
490 1 |a SpringerBriefs in Business,  |x 2191-5482 
505 0 |a Chapter 1. Co-Creation. Chapter 2. Co-Creation and Learning -- Chapter 3. Case Studies -- References. 
506 |a Plný text je dostupný pouze z IP adres počítačů Univerzity Tomáše Bati ve Zlíně nebo vzdáleným přístupem pro zaměstnance a studenty 
520 |a This book introduces readers to co-creation -- a complex, value-based, context-driven and collaborative effort to develop new paradigms, products and services to satisfy human wants. Co-creation is built not only around the perceptions of challenges, cause-and-effect relationships and constraints, but also around available alternatives for dealing with or overcoming those challenges. Co-creation is not about transferring or outsourcing activities, and neither is it about the customization of products and services. This book explains the emergence of the co-creation approach. It describes various models of value creation, as well as different stages and the contract process involved in co-creation. It also explores different types of learning and learning techniques, and how co-creation impacts the learning process. The book allows practitioners and policymakers to understand the processes involved in implementing co-creation in any organization, while also presenting case studies to show how to apply the relevant concepts in their day-to-day activities. 
504 |a Includes bibliographical references and index. 
590 |a SpringerLink  |b Springer Complete eBooks 
650 0 |a New products. 
650 0 |a New business enterprises. 
650 0 |a Technological innovations  |x Management. 
655 7 |a elektronické knihy  |7 fd186907  |2 czenas 
655 9 |a electronic books  |2 eczenas 
776 0 8 |i Printed edition:  |z 9788132236771  |w (OCoLC)957954908 
830 0 |a SpringerBriefs in business,  |x 2191-5482 
856 4 0 |u https://proxy.k.utb.cz/login?url=https://link.springer.com/10.1007/978-81-322-3679-5  |y Plný text 
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