Evolution of Destination Planning and Strategy The Rise of Tourism in Croatia.

• Format: Electronic eBook
• Language: English
• Published: Palgrave Macmillan 2016.
• Subjects: Business.; Marketing.; Globalization.; Markets.; Tourism.; Management.; Sports > Sociological aspects.; elektronické knihy; electronic books
• ISBN: 9783319422466; 9783319422459
• Physical Description: 1 online resource

This book deals broadly with tourism planning and development from the perspective of Croatia, a major Adriatic tourism destination which is fast becoming one of the most popular vacation spots in the European Union. With the recent accession of Croatia to the EU, Croatia is undergoing a rapid polit...