Green fashion retail
This book focuses on sustainability in fashion retail, which is fast becoming the pivot point of future fashion retail strategies. Chapters in the book provide theoretical and practical insight on how going green may positively influence the strategy of fashion retailers and marketers, who have to r...
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Other Authors: | |
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Format: | eBook |
Language: | English |
Published: |
Singapore :
Springer Singapore,
2017.
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Series: | Springer series in fashion business.
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Subjects: | |
ISBN: | 9789811024405 9789811024399 |
Physical Description: | 1 online resource (297 pages) |
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245 | 0 | 0 | |a Green fashion retail / |c Jochen Strähle, editor. |
260 | |a Singapore : |b Springer Singapore, |c 2017. | ||
300 | |a 1 online resource (297 pages) | ||
336 | |a text |b txt |2 rdacontent | ||
337 | |a počítač |b c |2 rdamedia | ||
338 | |a online zdroj |b cr |2 rdacarrier | ||
490 | 1 | |a Springer series in fashion business | |
504 | |a Includes bibliographical references. | ||
505 | 0 | |a Green Fashion Retail -- Key Aspects of Sustainability in the Fashion Retail -- Closed Loop Production- A Literature Review -- Impact on Sustainablity: Production vs. Consumption -- Sustainable Manufacturing for Fashion Retailers -- Impact of Sustainable Manufacturing Standards for Retail Brands -- The Prosumer Concept in Fashion Retail: Potentials and Limitations -- The Second Hand Market for Fashion Products -- Collaborative Consumption 2.0: An Alternative to Fast Fashion Consumption? -- Cross Industry Learnings: What Fashion Retail can learn from the Used Car Industry? -- The Value Chain of a Branded Second Hand Store -- Possible Activities to Be Integrated by a Conventional Fashion Brand -- Case Study: Loop Extension at Filippa K. -- The Role of Social Media for a Sustainable Consumption -- Potentials of a Fashion FTrace App -- Case Study: Total Transparency at Honestby.com. | |
506 | |a Plný text je dostupný pouze z IP adres počítačů Univerzity Tomáše Bati ve Zlíně nebo vzdáleným přístupem pro zaměstnance a studenty | ||
520 | |a This book focuses on sustainability in fashion retail, which is fast becoming the pivot point of future fashion retail strategies. Chapters in the book provide theoretical and practical insight on how going green may positively influence the strategy of fashion retailers and marketers, who have to react to the changing society and customer needs. Structured in four main parts, and based on distinct research questions, readers will be able to dig deep into the individual levers for possible adaptions. It thus provides a solid understanding on how to integrate green aspects into any fashion retailers business model. | ||
590 | |a SpringerLink |b Springer Complete eBooks | ||
650 | 0 | |a Fashion merchandising |x Environmental aspects. | |
655 | 7 | |a elektronické knihy |7 fd186907 |2 czenas | |
655 | 9 | |a electronic books |2 eczenas | |
700 | 1 | |a Strähle, Jochen. | |
776 | 0 | 8 | |i Print version: |t Green fashion retail. |d Singapore : Springer Singapore, 2017 |z 9811024391 |z 9789811024399 |w (OCoLC)953843552 |
830 | 0 | |a Springer series in fashion business. | |
856 | 4 | 0 | |u https://proxy.k.utb.cz/login?url=https://link.springer.com/10.1007/978-981-10-2440-5 |y Plný text |
992 | |c NTK-SpringerBM | ||
999 | |c 97870 |d 97870 | ||
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