Sport Business in Leading Economies.
From a renowned group of international scholars, this new work examines how leading economic countries use sport business to drive and further economic development by raising brand awareness (country as a brand), transforming lagging communities, and enhancing travel and tourism in the country.
Saved in:
| Main Author | |
|---|---|
| Other Authors | , |
| Format | eBook |
| Language | English |
| Published |
Bingley :
Emerald Publishing Limited,
2017.
|
| Subjects | |
| Online Access | Full text |
| ISBN | 9781787435636 9781787435643 |
| Physical Description | 1 online zdroj (541 stran) |
Cover
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| 100 | 1 | |a Zhang, James J. | |
| 245 | 1 | 0 | |a Sport Business in Leading Economies. |
| 260 | |a Bingley : |b Emerald Publishing Limited, |c 2017. | ||
| 300 | |a 1 online zdroj (541 stran) | ||
| 506 | |a Plný text je dostupný pouze z IP adres počítačů Univerzity Tomáše Bati ve Zlíně nebo vzdáleným přístupem pro zaměstnance a studenty univerzity | ||
| 520 | |a From a renowned group of international scholars, this new work examines how leading economic countries use sport business to drive and further economic development by raising brand awareness (country as a brand), transforming lagging communities, and enhancing travel and tourism in the country. | ||
| 504 | |a Obsahuje bibliografické odkazy. | ||
| 590 | |a Emerald Insight |b Emerald Business, Management and Economics eBook Series Collection Purchase | ||
| 650 | 0 | |a Sports |x Economic aspects. | |
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| 655 | 9 | |a electronic books |2 eczenas | |
| 700 | 1 | |a Huang, Haiyan. | |
| 700 | 1 | |a Nauright, John. | |
| 776 | 0 | 8 | |i Print version: |a Zhang, James J. |t Sport Business in Leading Economies. |d Bingley : Emerald Publishing Limited, ©2017 |z 9781787435643 |
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