Marketing fashion footwear : the business of shoes

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Bibliographic Details
Main Authors	Armstrong-Gibbs, Fiona (Author), McLaren, Tamsin (Author)
Format	Book
Language	English
Published	London ; Oxford ; New York ; New Delhi ; Sydney : Bloomsbury, [2017]
Subjects	obuvnický průmysl obuv marketing obchodní značky řízení značky módní průmysl footwear industry footwear brand name products brand management fashion industry případové studie monografie case studies monographs
ISBN	978-1-4725-7931-7
Physical Description	240 cm : barevné ilustrace ; 27 cm

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Holdings details from Knihovna UTB
Status	More Information	Location	Call Number
Status In house loan	More Information	Location Study room - 3rd floor	Call Number 685/ARMSTRONG-GIBBS,F.