Marketing to moviegoers : a handbook of strategies and tactics
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| Main Author | |
|---|---|
| Format | Book |
| Language | English |
| Published |
Carbondale :
Southern Illinois University Press,
2013
|
| Edition | Third edition |
| Subjects | |
| ISBN | 9780809331963 0-8093-3196-9 |
| Physical Description | xi, 417 stran : ilustrace ; 24 cm |
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