Comprehensive strategic management : a guide for students, insight for managers

• Main Author: Bolland, Eric J. (Author)
• Format: Electronic eBook
• Language: English
• Published: Bingley : Emerald Publishing Limited, 2017.
• Subjects: strategický management; strategic planning; učebnice; elektronické knihy; textbooks; electronic books
• ISBN: 9781787142244
• Physical Description: 1 online zdroj (279) stran

A breakthrough approach to strategic management is presented in this book. Traditionally, strategic management texts have offered a largely conceptual presentation of the subject followed by a separate and dominant section containing many different types of case studies. This book breaks from that b...