Critical thinking in consumer behavior : cases and experiential exercises

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Bibliographic Details
Main Author	Graham, Judy (Author)
Format	Book
Language	English
Published	Boston: Columbus ; Indianapolis ; New York ; San Francisco ; Upper Saddle River ; Amsterdam ; Cape Town ; Dubai ; London ; Madrid ; Milan ; Munich ; Paris ; Montreal ; Toronto ; Delhi ; Mexico City ; Sao Paulo ; Sydney ; Hong Kong ; Seoul ; Singapore ; Taipei ; Tokyo : Prentice Hall, [2010]
Edition	Second edition
Subjects	spotřebitelské chování consumer behavior případové studie učebnice case studies textbooks
ISBN	9780136027164 0-13-602716-4
Physical Description	vi, 173 stran : ilustrace ; 28 cm

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Status In house loan	More Information	Location Study room - 3rd floor	Call Number 366/GRAHAM,J.