The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly

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Bibliographic Details
Main Author Scott, David Meerman (Author)
Format Book
LanguageEnglish
Published Hoboken : Wiley, [2017]
EditionSixth edition
Subjects
ISBN9781119362418
Physical Descriptionxxi, 426 stran ; 24 cm

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Holdings details from Knihovna UTB
Status In house loan More Information Location Study room - 3rd floor Call Number 339.138/SCOTT,D.M.
Status 30 days Due: 05.01.2026 More Information Location Open access collection Call Number 339.138/SCOTT,D.M.
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Holdings details from Studovna UH
Status In house loan More Information Location Study room UH Call Number 339.138/SCOTT,D.M.