Innovation games : creating breakthrough products through collaborative play

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Bibliographic Details
Main Author	Hohmann, Luke (Author)
Format	Book
Language	English
Published	Upper Saddle River : Addison-Wesley, [2007]
Subjects	řízení vztahů se zákazníky produktový management hry spotřebitelské chování customer relationship management product management games consumer behavior příručky handbooks and manuals
ISBN	9780321437297 0-321-43729-2
Physical Description	xxix, 159 stran : ilustrace ; 23 cm

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Holdings details from Knihovna UTB
Status	More Information	Location	Call Number
Status Long term loan – Due: 21.12.2028	More Information	Location FaME	Call Number 005/HOHMANN,L.

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