Customer experience branding : driving engagement through surprise and innovation

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Bibliographic Details
Main Author	Gad, Thomas (Author)
Format	Book
Language	English
Published	London : Kogan Page, [2016]
Subjects	obchodní značky řízení značky brand name products brand management příručky handbooks and manuals
ISBN	9780749477509
Physical Description	xix, 168 stran : ilustrace ; 24 cm

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Holdings details from Knihovna UTB
Status	More Information	Location	Call Number
Status In house loan	More Information	Location Study room - 3rd floor	Call Number 005/GAD,T.

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