Visual harmony : proportion in graphic design

• Other Authors: Lin, Gengli (Editor)
• Format: Book
• Language: English
• Published: Berkeley : Gingko Press, 2015
• Subjects: grafický design; vizuální komunikace; loga; geometrické proporce; graphic design; visual communication; logos (symbols); geometric proportions; příručky; handbooks and manuals
• ISBN: 9781584236191
• Physical Description: 239 stran : ilustrace (převážně barevné) ; 27 cm

"Effective visual communication is not an accidental occurrence, but the result of serious intention on the part the designer to balance all aspects of the design. This is often achieved through careful application of proportion based on certain guiding principles long in existence: the golden...