Branding : in five and a half steps

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Bibliographic Details
Main Author Johnson, Michael (Author)
Format Book
LanguageEnglish
Published London : Thames & Hudson, 2016
EditionFirst published
Subjects
řízení značky
brand management
příručky
handbooks and manuals
ISBN9780500518960
Physical Description320 stran : barevné ilustrace ; 26 cm

Cover

TOC from ObalkyKnih.cz
ikona Nápověda Glossary of Terms
Status More Information Location Call Number
Holdings details from Knihovna UTB
Status In house loan More Information Location Study room - 3rd floor Call Number 005/JOHNSON,M.

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