Applied conjoint analysis

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Bibliographic Details
Main Author	Rao, Vithala R. (Author)
Format	Book
Language	English
Published	Heidelberg ; New York ; Dordrecht ; London : Springer, [2014]
Subjects	marketingový výzkum statistické metody vícekriteriální rozhodování marketing research statistical methods multicriteria decision making conjoint analysis monografie monographs
ISBN	9783540877523
Physical Description	xv, 389 stran : ilustrace ; 24 cm

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Status	More Information	Location	Call Number
Status In house loan	More Information	Location Study room - 3rd floor	Call Number 339.138/RAO,V.R.

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