Transmedia marketing : from film and tv to games and digital media
Saved in:
| Main Author | |
|---|---|
| Format | Book |
| Language | English |
| Published |
New York ; London :
Focal Press,
2015
|
| Edition | First published |
| Subjects | |
| ISBN | 9780415716116 978-0-415-71610-9 |
| Physical Description | xvii, 450 stran : ilustrace ; 24 cm |
Cover
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| 300 | |a xvii, 450 stran : |b ilustrace ; |c 24 cm | ||
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| 650 | 0 | 9 | |a digital media |2 eczenas |
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