The innovator's hypothesis : how cheap experiments are worth more than good ideas
In this book Michael Schrage advocates a cultural and strategic shift: small teams, collaboratively--and competitively--crafting business experiments that make top management sit up and take notice. Creativity within constraints--clear deadlines and clear deliverables--is what serious innovation cul...
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Format: | eBook |
Language: | English |
Published: |
Cambridge, Massachusetts :
The MIT Press,
[2014]
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Subjects: | |
ISBN: | 9780262323048 9780262028363 9780262323055 9781322181127 |
Physical Description: | 1 online zdroj (xvi, 237 pages) |
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100 | 1 | |a Schrage, Michael, |e author. | |
245 | 1 | 4 | |a The innovator's hypothesis : |b how cheap experiments are worth more than good ideas / |c Michael Schrage. |
264 | 1 | |a Cambridge, Massachusetts : |b The MIT Press, |c [2014] | |
300 | |a 1 online zdroj (xvi, 237 pages) | ||
336 | |a text |b txt |2 rdacontent | ||
337 | |a počítač |b c |2 rdamedia | ||
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520 | |a In this book Michael Schrage advocates a cultural and strategic shift: small teams, collaboratively--and competitively--crafting business experiments that make top management sit up and take notice. Creativity within constraints--clear deadlines and clear deliverables--is what serious innovation cultures do. He introduces the 5X5 framework: giving diverse teams of five people up to five days to come up with portfolios of five business experiments costing no more than $5,000 each and taking no longer than five weeks to run. The book describes multiple portfolios of 5X5 experiments drawn from Schrage's advisory work and innovation workshops worldwide. -- |c Edited summary from book. | ||
504 | |a Includes bibliographical references and index. | ||
505 | 0 | |a Preface -- THE INNOVATOR'S HYPOTHESIS -- The innovator's vision -- What is a business hypothesis? What are business experiments? -- THE INNOVATOR'S FOCUS -- Ideas are the enemy -- Simple, fast, cheap, smart, lean, important -- The fundamental value innovation: stealing from Warren Buffet -- Investing in experiments -- THE INNOVATOR'S PORTFOLIO -- Blockbusted: a case study in experimental frustration and failure -- Exploring and exploiting experimentation: the 5x5x5 approach -- Key steps to the 5x5 -- THE INNOVATOR'S CULTURE -- Crafting great business experiments: three examples -- A guide for x-teams -- What makes "hypothesis" so hard? -- Q & A -- EXPLORING THE 5X5 EXPONENTIAL FUTURE -- Experimenting with experimentation -- Appendix: The innovator's hypothesis math -- Bibliographic essay -- Index. | |
590 | |a IEEE |b MIT Press eBooks Library-Computing & Engineering Collection Complete | ||
506 | |a Plný text je dostupný pouze z IP adres počítačů Univerzity Tomáše Bati ve Zlíně nebo vzdáleným přístupem pro zaměstnance a studenty univerzity | ||
650 | 0 | |a Technological innovations. | |
650 | 0 | |a Creative ability in business. | |
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655 | 9 | |a electronic books |2 eczenas | |
776 | 0 | 8 | |i Print version: |a Schrage, Michael. |t Innovator's hypothesis |z 9780262028363 |w (DLC) 2014013729 |w (OCoLC)881280020 |
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