Holdings: Marketing research essentials

Marketing research essentials

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Bibliographic Details
Main Authors:	McDaniel, Carl D., 1942- (Author), Gates, Roger H., 1942- (Author)
Format:	Book
Language:	English
Published:	Hoboken, New Jersey : Wiley, c2013
Edition:	8th ed.
Subjects:	marketingový výzkum marketing research učebnice textbooks
ISBN:	9781118249321 9781118249321
Physical Description:	xxiv, 452 s. : il. (některé barev.) ; 26 cm

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Table of contents

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Status	Description	Location	Call Number
Status 30 days	Description Location	Open access collection	Call Number	339.138/McDANIEL,C.
Status In house loan	Description Location	Study room - 3rd floor	Call Number	339.138/McDANIEL,C.

Status	Description	Location	Call Number
30 days		Open access collection	339.138/McDANIEL,C.
In house loan		Study room - 3rd floor	339.138/McDANIEL,C.