Why we buy : the science of shopping
Saved in:
| Main Author | |
|---|---|
| Format | Book |
| Language | English |
| Published |
New York :
Simon & Schuster Paperbacks,
c2009
|
| Subjects | |
| Online Access | Obsah Anotace Biografické informace Ukázka textu |
| ISBN | 9781416595243 1-4165-9524-4 0-684-84913-5 |
| Physical Description | xii, 306 s. ; 22 cm |
Cover
| LEADER | 00000cam a2200000 a 4500 | ||
|---|---|---|---|
| 001 | 76572 | ||
| 003 | CZ-ZlUTB | ||
| 005 | 20240829154301.0 | ||
| 007 | ta | ||
| 008 | 111122s2009 xxu f 001 0 eng d | ||
| 020 | |a 9781416595243 |q (brož.) |z 1-4165-9524-4 |z 0-684-84913-5 | ||
| 040 | |a ABA006 |b cze |c ABA006 |d ABA006 |d ZLD002 | ||
| 072 | 7 | |a 658 |x Řízení a správa podniku |2 Konspekt |9 4 | |
| 080 | |a 658.8 |2 MRF | ||
| 080 | |a 64.033 |2 MRF | ||
| 080 | |a 366.1 |2 MRF | ||
| 080 | |a 316.334.2:366.1 |2 MRF | ||
| 080 | |a 658.8:005.52 |2 MRF | ||
| 080 | |a (048.8) |2 MRF | ||
| 100 | 1 | |a Underhill, Paco |7 xx0000093 |4 aut | |
| 245 | 1 | 0 | |a Why we buy : |b the science of shopping / |c Paco Underhill |
| 260 | |a New York : |b Simon & Schuster Paperbacks, |c c2009 | ||
| 300 | |a xii, 306 s. ; |c 22 cm | ||
| 500 | |a Obsahuje rejstřík | ||
| 500 | |a "Updated and revised for the Internet, the global consumer and beyond"--Z obálky | ||
| 650 | 0 | 7 | |a marketing |7 ph115227 |2 czenas |
| 650 | 0 | 7 | |a nakupování |7 ph123162 |2 czenas |
| 650 | 0 | 7 | |a spotřebitelské chování |7 ph125966 |2 czenas |
| 650 | 0 | 7 | |a sociologie spotřeby |7 ph135283 |2 czenas |
| 650 | 0 | 7 | |a marketingový výzkum |7 ph115230 |2 czenas |
| 650 | 0 | 9 | |a marketing |2 eczenas |
| 650 | 0 | 9 | |a shopping |2 eczenas |
| 650 | 0 | 9 | |a consumer behavior |2 eczenas |
| 650 | 0 | 9 | |a sociology of consumption |2 eczenas |
| 650 | 0 | 9 | |a marketing research |2 eczenas |
| 655 | 7 | |a studie |7 fd133597 |2 czenas | |
| 655 | 9 | |a studies |2 eczenas | |
| 856 | 4 | 1 | |u http://www.loc.gov/catdir/enhancements/fy1107/2010483248-t.html |y Obsah |4 N |
| 856 | 4 | 2 | |u http://www.loc.gov/catdir/enhancements/fy1107/2010483248-d.html |y Anotace |4 N |
| 856 | 4 | 2 | |u http://www.loc.gov/catdir/enhancements/fy1107/2010483248-b.html |y Biografické informace |4 N |
| 856 | 4 | 1 | |u http://www.loc.gov/catdir/enhancements/fy1107/2010483248-s.html |y Ukázka textu |4 N |
| 910 | |a ZLD002 | ||
| 952 | |0 0 |1 0 |4 0 |6 339138UNDERHILLP |7 0 |8 BOOK |9 132199 |a UTBZL |b UTBZL |c 012 |d 2015-02-25 |l 1 |m 2 |o 339.138/UNDERHILL,P. |p 420010158053 |q 2029-12-31 |r 2019-08-26 00:00:00 |v 670.00 |w 2019-08-26 |x N:nákup | 20100831 |y 08 | ||
| 992 | |a BK |b SK |d 1 | ||
| 998 | |a 005196407 | ||
| 999 | |c 76572 |d 76572 | ||