Market-based management

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Bibliographic Details
Main Author: Best, Roger J., 1945- (Author)
Format: Book
Language: English
Published: Harlow : Pearson, c2014
Edition: 6th ed., Pearson new international ed.
Subjects:
marketingový management
marketing management
učebnice
textbooks
ISBN: 9781292020396 1-292-02039-3
Physical Description: ii, 506 s. : il. ; 28 cm

Cover

Table of contents

ikona NpovdaGlossary of Terms
Status Description Location Call Number
Status
In house loan 		Description

Location
 Study room - 3rd floor Call Number 339.138/BEST,R.J.

Status Description Location Call Number
In house loan Study room - 3rd floor 339.138/BEST,R.J.

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