Marketing management

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Bibliographic Details
Main Authors Kotler, Philip, 1931- (Author), Keller, Kevin Lane, 1956- (Author)
Other Authors Juppa, Tomáš (Translator), Machek, Martin (Translator)
Format Book
LanguageCzech
Published Praha : Grada, 2013
Edition[4. vyd.]
Subjects
marketingový management
marketing management
učebnice vysokých škol
textbooks (higher)
ISBN9788024741505
Physical Description814 s. : il. (převážně barev.), portréty ; 29 cm

Cover

TOC from ObalkyKnih.cz
ikona Nápověda Glossary of Terms
Status More Information Location Call Number
Holdings details from Knihovna UTB
Status In house loan More Information Location Study room - 3rd floor Call Number 339.138/KOTLER,P.
Status 30 days More Information Location Open access collection Call Number 339.138/KOTLER,P.
Status 30 days More Information Location Open access collection Call Number 339.138/KOTLER,P.
Status 30 days More Information Location Open access collection Call Number 339.138/KOTLER,P.
Status 30 days More Information Location Open access collection Call Number 339.138/KOTLER,P.
Status In binding More Information Location Open access collection Call Number 339.138/KOTLER,P.
Status 30 days – Due: 12.01.2026 More Information Location Open access collection Call Number 339.138/KOTLER,P.
Status Long term loan – Due: 31.12.2028 More Information Location FaME Call Number 339.138/KOTLER,P.
Status Long term loan – Due: 21.12.2028 More Information Location FaME Call Number 339.138/KOTLER,P.
Status Long term loan – Due: 31.12.2028 More Information Location FaME Call Number 339.138/KOTLER,P.
Status Long term loan – Due: 31.12.2028 More Information Location FaME Call Number 339.138/KOTLER,P.
Status More Information Location Call Number
Holdings details from Studovna UH
Status In house loan More Information Location Study room UH Call Number 339.138/KOTLER,P.
Status 30 days More Information Location Study room UH Call Number 339.138/KOTLER,P.

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