Marketingová komunikace : nové trendy 3.0

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Bibliographic Details
Main Author	Frey, Petr, 1957- (Author)
Format	Book
Language	Czech
Published	Praha : Management Press, 2011
Edition	3., rozš. vyd.
Subjects	marketingová komunikace communication in marketing příručky handbooks, manuals, etc
ISBN	9788072612376
Physical Description	203 s., [4] s. obr. příl. : il. (některé barev.) ; 24 cm

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