Description: Social media marketing :

Social media marketing : game theory and the emergence of collaboration

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Bibliographic Details
Main Author:	Anderson, Eric (Author)
Format:	Book
Language:	English
Published:	Heidelberg : Springer, 2010
Subjects:	marketing sociální média teorie her internetový marketing social media game theory Internet marketing monografie monographs
ISBN:	9783642132988
Physical Description:	x, 188 s. ; 24 cm

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Bibliography:	Obsahuje bibliografii
ISBN:	9783642132988