Reklama : teroreticko-historické aspekty reklamy a marketingovej komunikácie

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Bibliographic Details
Main Author	Horňák, Pavel, 1953- (Author)
Corporate Author	Univerzita Tomáše Bati ve Zlíně. Fakulta multimediálních komunikací
Format	Book
Language	Slovak
Published	Zlín : VeRBuM, 2010
Edition	Vyd. 1.
Subjects	reklama a propagace dějiny reklamy marketingová komunikace advertising history of advertising communication in marketing monografie učebnice monographs textbooks
ISBN	9788090427334
Physical Description	318 s., 14 s. fot. příl. : il. ; 26 cm

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Status	More Information	Location	Call Number
Status 30 days	More Information	Location Open access collection	Call Number 659/HORŇÁK,P.
Status 30 days	More Information	Location Open access collection	Call Number 659/HORŇÁK,P.
Status 30 days	More Information	Location Open access collection	Call Number 659/HORŇÁK,P.
Status 30 days	More Information	Location Open access collection	Call Number 659/HORŇÁK,P.