The media handbook : a complete guide to advertising media selection, planning, research, and buying
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| Main Author | |
|---|---|
| Format | Book |
| Language | English |
| Published |
Mahwah, N.J. ; London :
L. Erlbaum Associates,
2007
|
| Edition | 3rd ed. |
| Series | LEA's communication series
|
| Subjects | |
| ISBN | 0805857176 0-8058-5718-4 |
| Physical Description | xvii, 189 s. : il. ; 23 cm |
Cover
Glossary of Terms
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| Status | More Information | Location | Call Number | |
|---|---|---|---|---|
| Status In house loan | More Information | Location Study room - 3rd floor | Call Number 659/KATZ,H. |