In search of a new logic for marketing : foundations of contemporary theory

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Bibliographic Details
Main Author: Grönroos, Christian, 1947- (Author)
Format: Book
Language: English
Published: Chichester, England ; Hoboken, NJ : John Wiley & Sons, c2007
Subjects:
marketing
články
journal articles
ISBN: 9780470061275
Physical Description: xi, 223 s. : il. ; 25 cm

Cover

Table of contents

ikona NpovdaGlossary of Terms
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Status Description Location Call Number
Status
Long term loan – Due : 21.12.2028 		Description

Location
 FaME Call Number 339.138/GRÖNROOS,CH.
Status
In house loan 		Description

Location
 Study room - 3rd floor Call Number 339.138/GRÖNROOS,CH.

Status Description Location Call Number
Long term loan - Due : 21.12.2028 FaME 339.138/GRÖNROOS,CH.
In house loan Study room - 3rd floor 339.138/GRÖNROOS,CH.

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