The advertising business : operations, creativity, media planning, integrated communications

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Bibliographic Details
Other Authors	Jones, John Philip, 1930- (Editor)
Format	Book
Language	English
Published	Thousand Oaks, Calif. : Sage Publications, c1999
Subjects	reklama a propagace > Spojené státy americké reklama a propagace příručky
Online Access	Obsah Anotace Biografie
ISBN	9780761912392
Physical Description	548 s. : il. ; 24 cm

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Holdings details from Knihovna UTB
Status	More Information	Location	Call Number
Status 30 days - deposit	More Information	Location Depository	Call Number 659/ADVERTISING