Holdings: Financial aspects of marketing

Financial aspects of marketing

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Bibliographic Details
Main Author:	Ward, Keith, 1949- (Author)
Corporate Author:	Chartered Institute of Marketing
Format:	Book
Language:	English
Published:	Oxford : Butterworth/Heinemann, 1989
Edition:	1st pub.
Series:	Marketing series
Subjects:	manažerské účetnictví marketing finanční analýza finanční management managerial accounting financial analysis financial management učebnice textbooks
ISBN:	0750616024
Physical Description:	xii, 434 s. : il., grafy ; 24 cm

Cover

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Table of contents

Glossary of Terms

Status	Description	Location	Call Number
Status In house loan	Description Location	Study room - 3rd floor	Call Number	339.138/WARD,K.

Status	Description	Location	Call Number
In house loan		Study room - 3rd floor	339.138/WARD,K.