International marketing strategy : analysis, development and implementation

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Bibliographic Details
Main Authors	Doole, Isobel (Author), Lowe, Robin (Author)
Format	Book
Language	English
Published	London : Gengage Learning EMEA, 2008
Edition	5th edt.
Subjects	mezinárodní marketing světová ekonomika strategický marketing marketingový management učebnice
ISBN	9781844807635 1-844-80763-0
Physical Description	xxiv, 462 s. : il. ; 28 cm

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Holdings details from Knihovna UTB
Status	More Information	Location	Call Number
Status In house loan	More Information	Location Study room - 3rd floor	Call Number 339.138/DOOLE,I.
Status 30 days	More Information	Location Open access collection	Call Number 339.138/DOOLE,I.

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