International marketing

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Bibliographic Details
Main Authors: Cateora, Philip R. (Author), Graham, John L., 1947- (Author)
Format: Book
Language: English
Published: Boston : McGraw-Hill/Irwin, c2007
Edition: 13th ed.
Subjects:
ISBN: 0071105948
978-0-07-110594-1
Physical Description: xxxii, 702 s. : il. ; 27 cm

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Item Description: Obsahuje rejstřík
ISBN: 0071105948
978-0-07-110594-1