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|x Řízení a správa podniku
|2 Konspekt
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|2 MRF
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| 100 |
1 |
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|a Brown, Linden
|7 utb2009543496
|4 aut
|
| 245 |
1 |
0 |
|a Competitive marketing strategy for Europe :
|b developing, maintaining and defending competitive advantage /
|c Linden Brown and Malcolm H. B. McDonald
|
| 250 |
|
|
|a 1. publ
|
| 260 |
|
|
|a Basingstoke :
|b Macmillan,
|c 1994
|
| 300 |
|
|
|a xi, 370 s. :
|b il., grafy, tabulky ;
|c 23 cm
|
| 504 |
|
|
|a Obsahuje bibliografii
|
| 650 |
|
7 |
|a strategický marketing
|7 ph116292
|2 czenas
|
| 651 |
|
7 |
|a Evropa
|7 ge137210
|2 czenas
|
| 700 |
1 |
|
|a McDonald, Malcolm
|7 ola2006329963
|4 aut
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| 910 |
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