Holdings: Marketing across cultures

Marketing across cultures

Saved in:

Bibliographic Details
Main Authors:	Usunier, Jean-Claude, 1929-2005 (Author), Lee, Julie Anne (Author)
Format:	Book
Language:	English
Published:	New York : Financial Times Prentice Hall, 2005
Edition:	4th ed.
Subjects:	mezinárodní marketing > sociální aspekty interkulturní komunikace export marketing > social aspects intercultural communication učebnice textbooks
ISBN:	0273685295
Physical Description:	573 s. : il. ; 25 cm

Cover

Cover Image

Table of contents

Glossary of Terms

Status	Description	Location	Call Number
Status 30 days	Description Location	Open access collection	Call Number	339.138/USUNIER,J.-C.

Status	Description	Location	Call Number
30 days		Open access collection	339.138/USUNIER,J.-C.