Using artificial intelligence in marketing : how to harness AI and maintain the competitive edge

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Bibliographic Details
Main Author King, Katie, 1967- (Author)
Format Book
LanguageEnglish
Published London ; New York : Kogan Page, 2019
EditionFirst published
Subjects
umělá inteligence
marketing
inovace
artificial intelligence
innovations
monografie
případové studie
monographs
case studies
ISBN978-0-7494-8339-5
Physical Descriptionx, 207 stran : ilustrace ; 24 cm

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Bibliography:Obsahuje bibliografii a rejstřík
ISBN:978-0-7494-8339-5
Physical Description:x, 207 stran : ilustrace ; 24 cm

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