Marketing effectiveness : applying marketing science for brand growth

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Bibliographic Details
Main Author	Patilinet, Sorin (Author)
Format	Book
Language	English
Published	London ; New York : Kogan Page, 2025
Edition	First published
Subjects	řízení značky marketing produktivita marketingový management strategický marketing úspěch v podnikání brand management productivity marketing management strategic marketing success in business příručky handbooks and manuals
ISBN	978-1-3986-2105-3
Physical Description	xx, 241 stran : ilustrace ; 23 cm

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Holdings details from Knihovna UTB
Status	More Information	Location	Call Number
Status In house loan	More Information	Location Study room - 3rd floor	Call Number 339.138/PATILINET,S.

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