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|a Hanuláková, Eva,
|d 1964-
|7 mzk2003175332
|4 aut
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| 245 |
1 |
0 |
|a Marketingový manažment :
|b strategický prístup k tvorbe hodnoty pre zákazníka /
|c Eva Hanuláková, Milan Oreský
|
| 250 |
|
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|a Vydanie 1.
|
| 264 |
|
1 |
|a Bratislava :
|b Grada,
|c 2025
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| 300 |
|
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|a 303 stran :
|b ilustrace, tabulky, schémata ;
|c 24 cm
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| 336 |
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| 490 |
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|a Manažér
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| 500 |
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|a Vydala Grada Slovakia, s.r.o. pod značkou Grada
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| 504 |
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|a Obsahuje bibliografické odkazy a bibliografie
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| 650 |
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|a marketingový management
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|a umělá inteligence
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|a artificial intelligence
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| 655 |
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|a textbooks (higher)
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| 700 |
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|a Oreský, Milan,
|d 1956-
|7 mzk2003208536
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| 830 |
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