Handbook of marketing

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Bibliographic Details
Other Authors: Weitz, Barton A., 1941-2018 (Editor), Wensley, Robin, 1944- (Editor)
Format: Book
Language: English
Published: London ; Thousand Oaks ; New Delhi : SAGE, 2002
Subjects:
marketing
marketingový management
strategický management
marketing management
strategic planning
sborníky
příručky
papers of several authors
handbooks and manuals
ISBN: 978-0-7619-5682-2
Physical Description: xix, 582 stran : ilustrace ; 26 cm

Cover

Table of contents

ikona NpovdaGlossary of Terms
Status Description Location Call Number
Status
In house loan 		Description

Location
 Study room - 3rd floor Call Number 339.138/HANDBOOK

Status Description Location Call Number
In house loan Study room - 3rd floor 339.138/HANDBOOK

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