International marketing

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Bibliographic Details
Main Authors	Czinkota, Michael R., 1951- (Author), Ronkainen, Ilkka A. (Author), Cui, Peng, 1976- (Author)
Format	Book
Language	English
Published	Boston, MA : Cengage, [2023]
Edition	11e
Subjects	marketingový management marketing management marketing management kolektivní monografie collective monographs
ISBN	978-0-357-44512-9
Physical Description	xxix, 604 stran : ilustrace, mapy ; 30 cm

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Holdings details from Knihovna UTB
Status	More Information	Location	Call Number
Status In house loan	More Information	Location Study room - 3rd floor	Call Number 339.138/CZINKOTA,M.

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