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|a 978-1-0353-0680-0
|q (brožováno)
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| 040 |
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|a Hdb
|b cze
|c StDuBDS
|d Hdb
|d ZLD002
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|a 332
|x Regionální ekonomie, regionální ekonomika
|2 Konspekt
|9 4
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| 080 |
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|a 332.146
|2 MRF
|
| 080 |
|
|
|a (048.8:082)
|2 MRF
|
| 245 |
0 |
0 |
|a Marketing countries, places, and place-associated brands :
|b identity and image /
|c edited by Nicolas Papadopoulos, Mark Cleveland
|
| 264 |
|
1 |
|a Cheltenham, UK ;
|a Northampton, MA, USA :
|b Edward Elgar Publishing,
|c 2022
|
| 300 |
|
|
|a xix, 366 stran :
|b ilustrace ;
|c 24 cm
|
| 336 |
|
|
|a text
|b txt
|2 rdacontent
|
| 337 |
|
|
|a bez média
|b n
|2 rdamedia
|
| 338 |
|
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|a svazek
|b nc
|2 rdacarrier
|
| 504 |
|
|
|a Obsahuje bibliografie a rejstřík
|
| 650 |
0 |
7 |
|a teritoriální marketing
|7 ph201923
|2 czenas
|
| 650 |
0 |
9 |
|a regional marketing
|2 eczenas
|
| 653 |
|
|
|a branding (marketing)
|
| 655 |
|
7 |
|a kolektivní monografie
|7 fd501537
|2 czenas
|
| 655 |
|
9 |
|a collective monographs
|2 eczenas
|
| 700 |
1 |
|
|a Papadopoulos, N. G.
|q (Nicolas G.),
|d 1946-
|4 edt
|
| 700 |
1 |
|
|a Cleveland, Mark,
|d 1969-
|4 edt
|
| 910 |
|
|
|a ZLD002
|
| 942 |
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|2 udc
|
| 992 |
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|a BK
|b SK
|