Marketing countries, places, and place-associated brands : identity and image

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Bibliographic Details
Other Authors: Papadopoulos, N. G. 1946- (Editor), Cleveland, Mark, 1969- (Editor)
Format: Book
Language: English
Published: Cheltenham, UK ; Northampton, MA, USA : Edward Elgar Publishing, 2022
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ISBN: 978-1-0353-0680-0
Physical Description: xix, 366 stran : ilustrace ; 24 cm

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Bibliography: Obsahuje bibliografie a rejstřík
ISBN: 978-1-0353-0680-0