Handbook of research on customer loyalty

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Bibliographic Details
Other Authors	Keeling, Debbie I. (Editor), Ruyter, Ko de (Editor), Cox, David (Editor)
Format	Book
Language	English
Published	Cheltenham, UK ; Northampton, MA, USA : Edward Elgar Publishing, [2022]
Subjects	řízení vztahů se zákazníky identita marketing spotřebitelé customer relationship management identity consumers příručky kolektivní monografie handbooks and manuals collective monographs
ISBN	978-1-80037-162-0
Physical Description	xvii, 356 stran : ilustarace ; 25 cm

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Status	More Information	Location	Call Number
Status In house loan	More Information	Location Study room - 3rd floor	Call Number 339.138/HANDBOOK