Marketing : real people, real choices

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Bibliographic Details
Main Authors: Solomon, Michael R., 1956- (Author), Marshall, Greg W. (Author), Stuart, Elnora W. (Author)
Format: Book
Language: English
Published: Harlow ; London ; New York ; Boston ; San Francisco ; Toronto ; Sydney ; Dubai ; Singapore ; Hong Kong ; Tokyo ; Seoul ; Taipei ; New Delhi ; Cape Town ; Sao Paulo ; Mexico City ; Madrid ; Amsterdam ; Munich ; Paris ; Milan : Pearson, [2023]
Edition: Eleventh edition, Global edition
Subjects:
marketing
marketingový management
marketing management
učebnice
textbooks
ISBN: 978-1-292-43438-4 1-292-43438-4
Physical Description: 650 stran : ilustrace ; 28 cm

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Table of contents

ikona NpovdaGlossary of Terms
Status Description Location Call Number
Status
In house loan 		Description

Location
 Study room - 3rd floor Call Number 339.138/SOLOMON,M.R.
Status
Long term loan – Due : 21.12.2028 		Description

Location
 FaME Call Number 339.138/SOLOMON,M.R.

Status Description Location Call Number
In house loan Study room - 3rd floor 339.138/SOLOMON,M.R.
Long term loan - Due : 21.12.2028 FaME 339.138/SOLOMON,M.R.

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