Services marketing : people, technology, strategy
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| Main Authors | , |
|---|---|
| Format | Book |
| Language | English |
| Published |
New Jersey ; London ; Singapore ; Beijing ; Shanghai ; Hong Kong ; Taipei ; Chennai ; Tokyo :
World Scientific,
[2022]
|
| Edition | Ninth edition |
| Subjects | |
| ISBN | 978-1-944659-82-0 |
| Physical Description | xvii, 665 stran : ilustrace (převážně barevné) ; 28 cm |
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Glossary of Terms
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|---|---|---|---|---|
| Status In house loan | More Information | Location Study room - 3rd floor | Call Number 339.138/WIRTZ,J. |