Blockchain technology and applications for digital marketing

• Other Authors: Bansal, Rohit, 1982- (Editor), Malyadri, Pacha, 1958- (Editor), Singh, Amandeep, 1982- (Editor), Pervez, Asif, 1988- (Editor)
• Format: Electronic eBook
• Language: English
• Published: Hershey, PA : IGI Global, Business Science Reference, [2021]
• Series: Advances in marketing, customer relationship management, and e-services (AMCRMES) book series.
• Subjects: internetový marketing; blockchain (technologie); Internet marketing; blockchain (technology); elektronické knihy; kolektivní monografie; electronic books; collective monographs
• ISBN: 9781799880837; 9781799880844; 9781799880813; 9781799880820
• Physical Description: 1 online zdroj (xxiv, 329 stran) : ilustrace