Markets in the making : rethinking competition, goods, and innovation

• Main Author: Callon, Michel, 1945- (Author)
• Other Authors: Custer, Olivia (Translator), Poon, Martha, (Editor)
• Format: Book
• Language: English
• Published: Brooklyn, New York : Zone Books, [2021]
• Series: Near futures
• Subjects: trhy; marketing; kapitalismus; spotřební zboží; zboží; markets; capitalism; consumer goods; commercial products; monografie; monographs
• ISBN: 978-1-942130-57-4; 9781942130581
• Physical Description: 510 stran ; 21 cm

"If you're convinced you know what a market is, think again. As product designers and entrepreneurs soon discover, stable commercial transactions are more enigmatic than economic theory makes them out to be. Slicing through blunt theories of supply and demand, Michel Callon presents a rigo...